Magnetic Eyelashes Market Players, Application Scope And Opportunities By 2032
Market
Research Future Insights:
The
market for magnetic eyelashes is anticipated to grow at a CAGR of 6.39% and
reach USD 1.04 billion by 2032.
The
appearance of eyelashes can be improved by using magnetic eyelashes. Magnetic
eyelashes are fake eyelashes worn to thicken the upper and lower lash line and
define the eyes. Self-apply magnetic eyelashes are available. The lashes'
magnetic components—as their name would imply—help them adhere to the natural
eyelashes. In general, the product can be divided into two categories: strip
lashes and individual lashes. While individual eyelashes must be applied
individually, strip lashes are worn directly over the eyelashes. Globally,
magnetic eyelashes come in a large range of patterns, hues, lengths, and
material types. One of the main elements impacting the magnetic eyelashes market's growth is the
expanding trend of emphasising the lash line to make it appear more defined.
In order to
maintain a natural lash line, magnetic eyelashes are made up of practically
invisible magnets that are positioned along the lash lines. The demand for
magnetic eyelashes has also increased as consumers' disposable money rises.
Additionally, because magnetic eyelashes are so convenient to use, they are
often used by working women. E-commerce sales have surged as a result of
technological advancement. Wide ranges of products being offered to consumers
as options might be considered as a great chance to increase market share for
magnetic eyelashes through online or e-commerce distribution channels. Global
internet retail statistics reveal a sharp rise in e-commerce sales in
industrialised nations including the US, UK, China, Norway, and others. Among
the primary nations that participate in the online sale of magnetic eyelashes
are the UK and China. The rising sale of things online is also being driven by
the availability of products at discounts.
However,
throughout the anticipated period, market expansion is anticipated to be
constrained by rising demand for permanent natural eyelash extensions. The
natural eyelash extension is seen as a rising fashion with the change in
fashion statements around the world and the acceptance of new fashion trends.
Women increasingly choose permanent eyelash extensions over magnetic eyelashes
because of how difficult it is for them to apply magnetic eyelashes due to
their hectic lifestyles. Additionally, the loss of eyelashes is increasingly
becoming a deterrent. As a result, the market for magnetic eyelashes may be
hampered by the trend toward permanent eyelash extensions.
Market
Segmentation:
By
Material Type
The market
for magnetic eyelashes has been segmented into silk, mink, and other categories
based on material type. In 2022, the silk industry held the biggest market
share. Silk magnetic eyelashes are incredibly lightweight, cosy, and durable.
They also produce a beautiful and natural appearance.
By Color
The market
for magnetic eyelashes has been divided into three colour categories: black,
brown, and coloured. The coloured segment is predicted to have the highest CAGR
of the three during the forecast period, at 6.92%. Different shades of coloured
magnetic eyelashes are available. They come in either a single colour or a mix
of two or three hues.
By
Distribution Channel
The market
for magnetic eyelashes has been divided into store-based and non-store-based
segments depending on distribution channel. Supermarkets & hypermarkets,
specialty shops, and other retailers make up the remainder of the store-based
segment. Given that magnetic eyelashes are sold most frequently through these
channels, the supermarkets & hypermarkets sub-segment is anticipated to be
the largest. Additionally, the distribution of magnetic eyelashes is heavily
reliant on niche shops.
Key
Players:
The leading key magnetic
eyelashes market players are as follows:
Ardell
Lashes & Beauty (US)
Ulta Beauty,
Inc. (US)
ESSYNATURALS
(US)
Arishine
Beauty (US)
KISS
Products Inc. (US)
Acelashes
(US)
Emeda
eyelash Company (China)
com (UK)
Vassoul (US)
MoxieLash(US)
Regional
Analysis:
The market
for magnetic eyelashes has been segmented into four geographic markets: North
America, Europe, Asia-Pacific, and the rest of the globe. In 2022, Europe held
the greatest market share with 38.81% of the total. From 2023 to 2032,
Asia-Pacific is anticipated to develop at the fastest rate.
Europe
Market
In 2022, the
market for magnetic eyelashes in Europe held the largest proportion of the
global market, and this pattern is anticipated to hold during the forecast
period. The modernization of consumer lifestyles has a significant impact on
the market's expansion. Consumer awareness of the daily use of magnetic
eyelashes has increased, which has boosted their sales in European nations.
Asia-Pacific
Region
It is
projected that Asia-Pacific will be a lucrative market for magnetic eyelash
producers. The market for magnetic eyelashes in Asia-Pacific is predicted to
increase favourably as a result of the rising popularity of beauty items in developing
nations and rising per capita disposable income. The sale of magnetic eyelashes
in Asia-Pacific is projected to grow as consumer spending on cosmetic items
rises.
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