Ketone Supplements Market Players, Boosting the Growth Worldwide by 2030
Market Scope
Market
Research Future (MRFR) believes that the ketone supplements market can touch an
approximate valuation of USD 9,621.9 Million by the year 2030. MRFR also
projects the market to thrive at a rate of 7.5% between 2022 and 2030 (analysis
period).
Major Drivers and Impediments
Increased
preference for convenience food, surge in health awareness among people, and
widespread knowledge about the health benefits of ketones are some of the key
factors that render significant market growth. The demand and the application
range of ketone supplements are expanding at a rapid pace, in line with high
availability of different forms in the ketone
supplements market, namely powder, tablets and capsules.
Ketone
supplements have gained popularity among consumers focused on losing weight.
The demand for exogeneous ketone supplements is surging among sports persons
and athletes for improved performance, and these products are fast replacing
caffeinated energy drinks since the latter has a few side effects. The emerging
trend of better well-being and healthy living along with the surge in the
purchasing capacity of consumers have boosted the spending on premium and
luxury products, which should also work in favor of the worldwide market.
Innovative
promotional advertising via social media as well as celebrity endorsements are
the most adopted marketing tactics among leading companies. The product has
sparked the interest of the millennial and Gen Z populations looking to lose
weight and improve their gut health. Sensing the host of opportunities
presented by the market, several manufacturers are introducing ketone
supplements that claim to facilitate weight reduction along with a higher
number of health benefits.
Major Contenders
Nutrex
Research (US), Ancient Nutrition (US), BPI Sports (US), Ketologic (US), Zenwise
Health (US), Ketoneaid Inc (US), Sapien Body (US), Perfect Keto (US), Keto and
Company (US), Pruvit Ventures, Inc (US), Ketond LLC (US), HVMN Inc. (US), Zhou
Nutrition LLC (US), Finaflex (US) are some of the major key
ketone supplements market players in the global industry.
Segmental Review
The
top market segments listed in the MRFR study are product type and distribution
channel.
The
products types that have been considered in the report are powder, liquid,
gummies, tablets, and capsules, and more. The biggest share in the global
market belongs to the powder segment, which took the lead in 2021. The
absorption rate of the human body is faster when it comes to supplements in the
powder form, which makes the manufacturers sell ketone supplements in this
form.
Distribution
channels profiled in the report include store based as well as non-store based.
Store-based channels are known for selling majority of the ketone supplements
as retailers prefer making their products available via specialty stores and
supermarkets & hypermarkets. In 2021, the top spot was procured by the
specialty stores segment.
Regional Insight
Asia
Pacific/APAC, North America, Europe, along with RoW/rest of the world are the
primary markets for ketone supplements across the world.
North
America stood as the market leader in 2021 and has remained in the lead since
then till present, thanks to the robust demand for ketone supplements among the
consumers with strong inclination towards weight-reducing products or dietary
supplements. The US market for ketone supplements is the most lucrative in the
region and is characterized by the presence of several reputed companies along
with significant product awareness among the people. High availability of
various types of ketone supplements remains one of the top growth boosters. The
demand for ketone salts in the US is substantially high and is vastly used as a
dietary supplement, mostly among the youth and athletes. Companies are mostly
focused on boosting their manufacturing capacity to meet with the escalating
demand.
Asia
Pacific is one of the most profitable markets for ketone supplements and boasts
of large-scale production of the same. Dramatic increase in urbanization,
surging in disposable income and the rising expenditure on healthy products
should ensure expansion of the market size in the region. The accelerated
awareness levels among consumers about ketone diets, especially in the highly
populous countries like India and China will foster the sales in the following
years. Rapid growth in the industrialization rate and the thriving chemical
sector with strong focus on infrastructure development can benefit the regional
market as well.
Recent News
November 2020
Genius
Gourmet Inc. has extended its line of healthy products, with the addition of
All Natural and Ready to Drink Keto Shake. This chocolate Keto Shake will be
added to the burgeoning range of keto protein bars and keto chips. The latest
chocolate keto shake is an ideal ready to drink meal replacement, proving to
perfect for consumers facing time crunch. The tasty drink is rich with milk
products that offer a compete chocolate experience to the consumers.
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considering Covid19 Footprints for Better Analysis of Market and Industries.
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