Hand Hygiene Products Global Market to 2027 - Insights and Forecast with Impact of COVID-19
Market Scope
Market Research
Future (MRFR) expects the Hand Hygiene Products Market to clock in a decent
growth rate of 6.4% between 2020 and 2027 (evaluation period).
Major Boosters and Challenges
The World Health
Organization has introduced several initiatives in the last decade, including
Clean Care is Safer Care program (2005-2015), Infection Prevention and Control
(2015-2017), and ‘SAVE LIVES: Clean Your Hands’ campaign (2009), which are
aimed at preventing on-site transmission of infections among patients as well
as healthcare workers. These programs and campaigns help foster the awareness
level among the mass about the importance of maintaining hand hygiene, and
therefore, boost the sales of the products in the global market.
Escalating use of
hand wash, soaps, disinfectants and sanitizers has been favorable for the
global market. The latest trend has been the shift from traditional soaps to
liquid hand wash products, while the surge in pathogen and bacterial infections,
and rise in hospital acquired infections encourages market growth.
The COVID-19
pandemic has led to a spike in t demand for these products, especially sanitizers.
The demand has surpassed the supply in online and offline distribution channels
as people are now more focused on maintaining their health and general
well-being. The novel coronavirus has reinforced the important of frequent hand
cleaning practices and therefore, has benefitted the global industry to a large
extent. Apart from this, the strong impact of social media has buoyed the
inclination towards hygiene and personal care, thereby accelerating the sales
of hand hygiene products.
Latest News
March 2021
Medimix has
introduced its latest anti-bacterial; skin nourishing, 100% natural hand
sanitizer gel that has completely natural moisturizers and perfumes.
This hand hygiene product does not have any artificial colors and contains
natural ingredients such as thulasi, glycerin and aloe Vera. The combination of
these ingredients enhances the product’s anti-viral and anti-bacterial
properties, offering powerful germ protection.
Reputed Industry Participants
Kimberly-Clark
Corporation (US), Unilever Group (UK), 3M (US), C. Johnson & Son Inc. (US),
Reckitt Benckiser Group Plc (UK), GOJO Industries Inc. (US), Medline
Industries, Inc, Whiteley Corporation (Australia), Smith & Nephew plc (UK),
Procter & Gamble Co. (US), are the strongest contenders in the global Hand Hygiene Products Market.
Market Segmentation
Product type,
end-use and distribution channel are the key market segments analyzed in the
MRFR study.
The product types
studied in the MRFR report are hand wash, lotion and creams, soaps, hand
sanitizer and more. The hand sanitizer market exhibits the strongest prospects
as their demand has been escalating due to their compact size, easy
accessibility and availability compared to water and soaps.
End-use-based
segments in the report are residential, industrial and commercial (Corporate
Offices, Educational institutions, Hospitals & Health Centers, Hotels &
Restaurants, and more).
Distribution
channels analyzed are store-based as well as non-store-based. Store-based
channels like specialty stores, supermarkets & hypermarkets and convenience
stores witness the highest demand among consumers who seek a more personalized
way of purchasing products.
Access Report Details @ https://www.marketresearchfuture.com/reports/hand-hygiene-products-market-9540
Regional Analysis
The primary markets
for hand hygiene products are Europe, Asia Pacific or APAC, North America, and
RoW/the rest of the world.
The North American market
shows the most lucrative growth prospects for hand hygiene products, in view of
the strong presence of renowned brands constantly working on launching new and
more advanced products. Significant awareness levels in the region with regard
to general hygiene, presence of trained healthcare workers, and the tendency to
adhere to the strict guidelines are working in favor of the regional market.
Majority of the hospitals in the United States like Froedtert Hospital,
Cedars-Sinai, Exempla Lutheran Medical Center and Baptist Health actively
promote the use of hand hygiene products via education programs, stringent
monitoring and hand hygiene protocols, which fosters the market growth.
Europe is another
strong contender in the global market, thanks to the mounting health concerns
owing to lack of effective hand hygiene protocols. Most of the major
manufacturers of hygiene and health items like Smith & Nephew plc, Unilever
Group, Reckitt Benckiser Group Plc, and many more are working on spreading awareness
about the benefits of using hand hygiene products. Additionally, these firms
are teaming up with the World Health Organization while conducting campaigns to
encourage the adoption of hygiene practices, which can mean higher sales of
these products over the ensuing years.
Asia Pacific is a relatively
new market compared to Europe and North America and is touted to present a host
of attractive opportunities in the next few years. Fast economic growth, surging
purchasing power, and the growing efforts by government as well as non-government
firms to promote the use of hand hygiene products should enhance the market
share in the coming period.
Contact us:
Market Research Future
(part of Wantstats Research and Media Private Limited),
99 Hudson Street,5Th Floor, New York,
New York 10013,
United States of America
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