Organic Energy Bar Market - Global Opportunity Analysis and Industry Forecast, 2021-2027
Market Overview
Energy bars are considered to be as supplemented bars
which contain high quality cereal, dry fruits and other fruits. Energy bars
target people who need quick energy. Energy bars provide various sources of
energy such as protein, fat and carbohydrates. Organic energy bar is prepared
and processed without synthetic fertilizers or pesticides and do not contain
any artificial flavors, colors or preservatives.
Market Forecast
The global Organic Energy Bar
Market is witnessing an
impressive growth over the last few years. With the changing lifestyle and
evolving dietary patterns, convenience food plays an important role in defining
the consumers’ food choices in the modern world. Organic energy bar offers high
nutritional value owing to the presence of various vitamin, minerals.
Innovation in overall chocolate industry and launch of new product is creating
a niche for the rising growth of Organic Energy Bar Market. Increasing massive
growth of organized retail sector is considered to be one of the main factors
for the rising growth of this market in the upcoming decade. Consumers are
inclined to buy the products from the super markets & hypermarkets instead
of the normal grocery shop. Manufacturers of organic energy bar are emphasizing
in the packaging of the product to create a strong customer base and also to
make a strong brand image to the customers. Organic energy bar manufacturers
find a massive opportunity to come in a collaboration with the various organized
food service companies in order to spread their presence across the globe.
Regional Analysis
The global Organic Energy Bar Market is segmented
into North America, Europe, Asia Pacific, and the rest of the world (RoW).
Among these, North America region is expected to retain its dominance
throughout the forecast period. This is attributed by the increasing busy life
schedules of the consumer which has increased demand for convenience food.
Europe is also estimated to account for more than one fourth of the market
proportion in the global Organic Energy Bar Market. Among the European
countries, Germany is estimated to account for the maximum market proportion
during the forecast period of 2017-2023. Asia Pacific region is projected to
grow at a fast pace during the forecast period of 2017-2023.
Downstream Analysis-
Cereal segment is estimated to account for major
market proportion in the global Organic Energy Bar Market. However, fruits
segment is projected to expand at a high pace during the forecast period of
2017-2023. Among the certifications type, 95% certified segment is estimated to
account major market proportion in the global Organic Energy Bar Market. Store
based distribution channel is accounts for the maximum market share in the
global Organic Energy Bar Market. Among the store based distribution channel,
supermarkets & hypermarkets is anticipated to hold more than 50% of market
proportion in the global Organic Energy Bar Market. Non-store based
distribution channel is projected to grow steadily during the forecast period.
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Market Segmentation-
Global Organic Energy Bar Market is segmented by
ingredients type, certifications type, distribution channel and region
The Major
Key Players in the Organic Energy Bar Market are
- Clif Bar & Company (U.S.)
- General Mills, Inc. (U.S.)
- Kellogg Company (U.S.)
- Atkins Nutritionals, Inc. (U.S.)
- Quest Nutrition, LLC (U.S.)
- McKee Foods Corporation (U.S.)
- Quaker Oats Company (U.S.)
Global Organic
Energy Bar Market is highly concentrated in
North America. Europe has massive potential for organic energy bar, as there is
an increasing awareness regarding healthy food habits along with new product
developments by the key players in the Organic Energy Bar Market.
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